We are all aware that, since the Industrial Revolution, the pace of daily life has been constantly speeding up. For every generation since, yesterday is slower than tomorrow. We have trained ourselves to execute all tasks quickly, in order to optimise our most expensive resource: time. Consequently, slow has become a pejorative, synonym with excessive time consumption and therefore expensive. We often forget that quick, as opposed to slow, does not necessarily offer better or more valuable results. We need to remind ourselves that certain processes - advanced thinking among them - require a time to mature and develop.
When entering a place rich in history, one is instinctively obliged to find a new rhythm, adapt to the surroundings and take the time to look and observe. The long history of Schloss Hollenegg is visible in its architecture, as successive owners over the centuries, added to the original medieval construction, creating stratifications and layers. By presenting objects that force us to reconsider our perception of time, that force the visitor to sit, observe, think, it is perhaps possible to offer a new, more positive reading of dilatoriness. Can Design help us to be blissfully SLOW?
Mischer`traxler, Dean Brown and Dossofiorito as designers in residence for 2015, have confronted themselves with the theme SLOW, trying to distill the essence of time within the rooms of a castle. Alongside them, a number of other designers presented research oriented works, following the theme SLOW. Martin Breuer Bono, Federico Floriani, Lucia Massari, Liliana Ovalle, Klára Sumová, Venezia Martinelli have taken this opportunity to work on entirely new projects, presented for the first time in Hollenegg.